The Placebo Effect
The placebo effect is one of the most fascinating aspects of health care. Traditional medicine, while very aware of the effect, does not know quite what to do about it. People on both sides of the issue argue passionately about its use. The advocates see it as a cure all. Its opponents call it a sham and an illusion. What both agree on, however, is that in many cases placebos work, and now new research is indicating that its success is far wider and more encompassing than ever suspected. […]